888.890.4240 (Phone/Fax)
The New Ellis Group
1 Woodside Lane
New Hope, PA 18938

FOR LAW FIRMS | Training & Coaching High Potential Partners and Senior Associates



To meet the competitive demands on lawyers today, Karen Kaplowitz , the legal business development coach, has created an intensive training workshop with individual coaching to maximize the value of high potential partners and senior associates.

Each client engagement is customized for each law firm. The New Ellis Group begins with a thorough review of the existing organizational structure and designs a unique questionnaire for the participants to share important information about their existing business, resources, opportunities, and skills. During the workshop, The New Ellis Group utilizes cases and situations from the attorneys’ own law firms to provide clear and actionable business development training. Workshops are followed by one-on-one coaching by Karen Kaplowitz, to leverage the lessons learned from the workshop in a measurable way.


Prior to the workshop, The New Ellis Group has each participating attorney complete a questionnaire that has been customized for the firm, which includes a review of the attorney’s:

  • Major clients
  • Primary referral sources
  • Professional activities
  • Business activities
  • Community and charitable activities
  • Current targets
  • Writing and speaking engagements
  • Available resources
  • Goals


  • Identification of your best opportunities>
  • Strategies to leverage your writing and speaking
  • Integrating business development into your regular workday
  • Guaranteed higher comfort level in all marketing situations
  • Training on basic and advanced marketing skills
  • Understanding of your strengths
  • Identifying and using existing firm resources


  • Coaching from a rainmaker who has trained hundreds of lawyers
  • Meeting with Karen Kaplowitz to upgrade and activate business plan
  • Organization marketing and business development activities into a coherent whole
  • Commiting to new business plan with specific goals and action items
  • Creating a customized strategic marketing plan to fit each attorney’s time constraints